The Revolutionary Impact of Virtual and Augmented Reality on Future Video Marketing Tech

As hardware becomes more affordable and widespread, and as consumer expectations for immersive experiences grow, businesses that embrace VR and AR will likely lead the way in capturing audience attention and driving conversion.

Propelled by Industry 4.0 and Emerging Technologies, Digital Twin Market Undergoes Significant Growth.

The digital twin market is witnessing substantial growth, a trend fueled by the adoption of Industry 4.0 and innovations in technologies such as the Internet of Things (IoT), artificial intelligence (AI), and cloud computing.

XR Future Forest Lab, Pioneering Transparent Forests Via Augmented Reality

The Faculty of Environment and Natural Resources (UNR) at the University of Freiburg is currently launching the “XR Future Forest Lab” project, which will develop innovative virtual reality (VR), augmented reality (AR) and mixed reality (MR) applications for research and teaching in the forest sciences.

VR-based skilling

The Growing Demand for Extended Reality (XR) Skills

India’s augmented reality and virtual reality sector is set to exhibit a CAGR of 14.63% by 2027, with a 1400% upsurge in demand for AR/VR engineers.

Qualcomm beefs up Snapdragon Space XR Developer Platform for immersive future

Qualcomm said it helped pioneer smartphone augmented reality over 13 years ago, and is reimagining smartphone-powered AR.

‘X-Ray Vision’ Could Be the Next Superpower You Get With Augmented Reality

X-ray vision might not be strictly for superheroes much longer, thanks to a new application of a familiar technology.

The Impact Of AR And VR On Customer Experience

AR and VR are changing how customers interact with businesses and products. This creates a more engaging and immersive experience.

AI Chips in VR AR experience

Exploring How AI Chips Enhance VR and AR Experiences

Artificial intelligence (AI) chips are specialized silicon chips made to process AI tasks more quickly than conventional CPUs.

Nvdia RTX-Workstation

Nvidia launches RTX workstations chips for content creation in the generative AI era

Nvidia has also introduced three new desktop workstation Ada Generation GPUs: the Nvidia RTX 5000, RTX 4500, and RTX 4000. These GPUs bring the latest advancements in AI, graphics, and real-time rendering technology to professionals worldwide.


MetaStudios and AjnaLens join hands to reinvent learning with XR

Discussing the partnership, Pankaj Raut, chief executive officer, AjnaLens commented, “Our vision is to make India a nation of creators instead of just consumers